Media Trend Journal: Mario Cecchin takes over advertising sales

 From 2008, Mario Cecchin will take over the advertising sales of the Media Trend Journal on a mandate basis. Mario Cecchin is co-owner of the Cecchin, Frei, Glaus agency based in Zurich. The advertising professional has worked for Jean Frey AG, Senger Annoncen, Tamedia and Ringier, among others. From 1998 to spring 2007, Mario Cecchin was Head of Newspaper Advertising Market at Ringier. The Media Trend Journal was first published in 1984. It analyzes the performance of all media and is aimed at decision-makers in the communications market. The journal is the official information organ of the Association of Swiss Publishing Professionals and is regularly integrated by various lecturers into teaching at educational institutions such as Sawi, Maz, IPMZ or IAM. In 2005, it received the Q-Award for quality from the Swiss Press Association.
The Media Trend Journal is published by the Rüschlikon-based Media-Daten publishing house, which also publishes Werbewoche.