Lonely Planet now with online advertising
For three decades prior to that, the travel guide company had refused to carry advertisements in its publications.
Lonely Planet opens its website for the
advertising industry. Prior to this, the travel guide company had
refused to include advertisements in its publications for decades,
as reported by Media Guardian. Now Lonely Planet has apparently given the
pressure from the market and commissioned the Ad 2-one agency to do this,
to sell advertising space on the online platform. The publishers
However, we attach great importance to ensuring that the recommendations and travel reports
will continue to be based solely on the opinion of the authors and
are completely independent of advertising. Advertisements will be taken care of
that are useful for travelers. Remain ad-free
the printed travel guides from Lonely Planet.
advertising industry. Prior to this, the travel guide company had
refused to include advertisements in its publications for decades,
as reported by Media Guardian. Now Lonely Planet has apparently given the
pressure from the market and commissioned the Ad 2-one agency to do this,
to sell advertising space on the online platform. The publishers
However, we attach great importance to ensuring that the recommendations and travel reports
will continue to be based solely on the opinion of the authors and
are completely independent of advertising. Advertisements will be taken care of
that are useful for travelers. Remain ad-free
the printed travel guides from Lonely Planet.
