Last rescue plan for local station NW1 in Basel-Landschaft
According to the Basler Zeitung's Tuesday edition, municipalities are expected to provide financial support to the local television station. The rescue plan must be in place by the end of the month; otherwise, it will mean the end of the station.
As the Basler Zeitung writes in its Tuesday edition, municipalities are to contribute money to local television. The pledges must be received by the end of the month, otherwise it will mean the final end for the station.
However, the rest of the staff who have already been made redundant have not yet given up hope of keeping the station alive with a minimal program. In the next two weeks, however, 150,000 Swiss francs must be raised and a promising concept presented to the operator Elektra Birseck Münchenstein EBM (see "NW1" must definitely cease operations).
Some of the employees are prepared to forego the promised severance pay in order to take over part of the technical infrastructure. If they receive support from the municipalities, they want to maintain broadcasting operations with canned programs until the beginning of October. By then, a business model should have been developed and advertising acquired. If it does not appear realistic in the fall that an annual advertising volume of at least CHF 500,000 can be achieved, the exercise should be interrupted. Otherwise, the plan is to start again in October with an initially weekly program.
However, the rest of the staff who have already been made redundant have not yet given up hope of keeping the station alive with a minimal program. In the next two weeks, however, 150,000 Swiss francs must be raised and a promising concept presented to the operator Elektra Birseck Münchenstein EBM (see "NW1" must definitely cease operations).
Some of the employees are prepared to forego the promised severance pay in order to take over part of the technical infrastructure. If they receive support from the municipalities, they want to maintain broadcasting operations with canned programs until the beginning of October. By then, a business model should have been developed and advertising acquired. If it does not appear realistic in the fall that an annual advertising volume of at least CHF 500,000 can be achieved, the exercise should be interrupted. Otherwise, the plan is to start again in October with an initially weekly program.
