Ladina Heimgartner: «The cards are being reshuffled»

Tech platforms are raking in billions, AI is turning the media ecosystem upside down, and disinformation is a problem. Nevertheless, Ladina Heimgartner, CEO of Ringier Media Switzerland and vice president of the Swiss Media Publishers Association, believes the Swiss media are in a strong position: Their lead in trust over social media platforms remains high—and credibility is becoming the decisive factor.

Editorial - September 9, 2026

You are currently viewing an article that is only available with a Markt-Kom online subscription. To read the full content, you need an active subscription.

Ladina Heimgartner: «The cards are being reshuffled»

More articles on the topic

Sandra Studer on ComSumCast: «It was always very clear to me what I didn’t want»

Tamedia Job Cuts: 34 Full-Time Positions to Be Eliminated

Alpstudios Brings 180 Children onto Social Media with Zoë Më