Jörin recycles
Markus Jörin, the new head of publishing projects at Basler Zeitung Medien, is fighting against the presence of the Mittelland Zeitung in the Basel region.
Publishers Recently, subscribers to the Basler Zeitung received a brochure inviting them to "give away" the BaZ to friends free of charge for eight weeks, and remember: the Oltner Tagblatt (OT) launched the same idea a year ago - with success. The fact that it is now appearing in Basel is no coincidence. Markus Jörin, then head of the OT newspaper publishing house, has been Head of Publishing Projects at Basler Zeitung Medien since August 1. He is now fighting against the presence of the Mittelland Zeitung (MZ) in the Basel region - for example by means of a recycled OT subscription campaign.
But that's not all: a BaZ advertisement in the Basellandschaftliche Zeitung, which was rejected, also bears Jörin's signature. It should have "congratulated" MZ initiator Peter Wanner on his launch in the Basel region. Incidentally, Jörin's former employer OT also belongs to MZ.
Markus Knöpfli
But that's not all: a BaZ advertisement in the Basellandschaftliche Zeitung, which was rejected, also bears Jörin's signature. It should have "congratulated" MZ initiator Peter Wanner on his launch in the Basel region. Incidentally, Jörin's former employer OT also belongs to MZ.
Markus Knöpfli
