Interactive Windowshopping
Media If Frontwork AG has its way, the good old storefront window is about to enter a new era of interactivity.
Media Until now, the good old
Shop windows mainly display static information. When it comes to the
Wallisellen-based Frontwork AG, will soon be offering interactive
times to the medium. Using individually programmable buttons
the communication field reacts to commands and emits the messages.
on the rear projection screens. Thanks to an anti-reflective film
everything remains optimally visible even in daylight. With the new tool
The target audience should also be reached outside store opening hours.
can be realized. The aim is to achieve a greater advertising impact and
Researching the interests of customers. A reference installation is available at
the Swiss Type Center in Zurich.
Shop windows mainly display static information. When it comes to the
Wallisellen-based Frontwork AG, will soon be offering interactive
times to the medium. Using individually programmable buttons
the communication field reacts to commands and emits the messages.
on the rear projection screens. Thanks to an anti-reflective film
everything remains optimally visible even in daylight. With the new tool
The target audience should also be reached outside store opening hours.
can be realized. The aim is to achieve a greater advertising impact and
Researching the interests of customers. A reference installation is available at
the Swiss Type Center in Zurich.
