Insider is the official organ of Lucerne Tourism
The marketing organization has entered into a partnership with the leisure magazine.
Lucerne Tourism AG is involved with the
Insider Verlag entered into a partnership. On October 7
the Central Swiss leisure magazine Insider is published for the first time as a recognized
Publication organ of Lucerne Tourism. A new
leaf concept developed specifically for the city of Lucerne.
defined themes "Festival City" and "Shopping Boutique".
The new issue also contains an English column by the Lucerne
Former Miss Switzerland Bianca Sissing, the introduction of the "Shopping
& Lifestyle" and a new layout with a color coding system. Because the
calendar of events in the Insider and the
tourist information have been integrated, Lucerne Tourism
will have its own calendar of events in print form in future. The
The circulation of the biweekly magazine will be increased by
around 1500 copies to 24,000.
Insider Verlag entered into a partnership. On October 7
the Central Swiss leisure magazine Insider is published for the first time as a recognized
Publication organ of Lucerne Tourism. A new
leaf concept developed specifically for the city of Lucerne.
defined themes "Festival City" and "Shopping Boutique".
The new issue also contains an English column by the Lucerne
Former Miss Switzerland Bianca Sissing, the introduction of the "Shopping
& Lifestyle" and a new layout with a color coding system. Because the
calendar of events in the Insider and the
tourist information have been integrated, Lucerne Tourism
will have its own calendar of events in print form in future. The
The circulation of the biweekly magazine will be increased by
around 1500 copies to 24,000.
