Ideart: Twelfth Lucerne Bar Guide realized

The Lucerne agency Ideart has designed and produced the twelfth edition of the Lucerne bar guide. The free pocket-sized guide is available in bars, hotels and tourist information offices in Lucerne and the surrounding area. The bar guide has been published since 1997 under the auspices of the Insider Verlag, Carlsberg and Ideart team. It was launched by Ludek Martschini (Ideart).
In addition to the guide itself, the agency also produced the VIP invitation to the launch party, posters, advertisements, flyers and the Website designed.
Responsible at Ideart: Ludek Martschini (concept/creation), Peter Martschini (layout/typesetting/DTP).
Responsible at Insider Verlag: Irina Rey. Responsible at Feldschlösschen: Markus Furrer.