In the first half of 2008, marketer Goldbach Media Group reported an 11.1 percent increase in net sales to CHF 116.0 million and a 28.2 percent increase in operating profit to CHF 5.5 million. Net profit, on the other hand, fell from 14.3 million francs to 5.5 million francs. This is due to the absence of the extraordinary income from the sale of Radio Energy. In the previous semester, this had brought in CHF 11 million. Goldbach saw particularly strong growth in interactive and mobile media, where sales rose by 37.5 percent to CHF 31.7 million. The marketer now generates over 27 percent of its net sales in the online segment, as it announced on Tuesday. In the offline segment, the sale of advertising for private radio and TV and advertising at selected points of sale (Adscreen), Goldbach Media achieved a 3.5 percent increase in sales and revenues of CHF 84.7 million, although the industry's expectations for advertising volumes due to the European Football Championships in June were far from being fulfilled.
Despite the difficult market environment, Goldbach Media is sticking to its forecasts. For 2008 as a whole, the company expects double-digit sales growth and an increase in earnings before interest and taxes (EBIT) of over 10 percent. Further expansion in Eastern Europe is also planned.

In the first half of 2008, marketer Goldbach Media Group reported an 11.1 percent increase in net sales to CHF 116.0 million and a 28.2 percent increase in operating profit to CHF 5.5 million. Net profit, on the other hand, fell from 14.3 million francs to 5.5 million francs. This is due to the absence of the extraordinary income from the sale of Radio Energy. Goldbach saw particularly strong growth in interactive and mobile media, where sales rose by 37.5 percent to CHF 31.7 million. The marketer now generates over 27 percent of its net sales in the online segment, as it announced on Tuesday. In the offline segment, the sale of advertising for private radio and TV and advertising at selected points of sale (Adscreen), Goldbach Media achieved a 3.5 percent increase in sales and revenues of CHF 84.7 million, although the industry's expectations for advertising volumes due to the European Football Championships in June were far from being fulfilled. Despite the difficult market environment, Goldbach Media is sticking to its forecasts. For 2008 as a whole, the company expects double-digit sales growth and an increase in operating profit before interest and taxes (EBIT) of over 10 percent. Further expansion in Eastern Europe is also planned.