Goldbach Media: Christian Zweifel becomes Sales Director TV

In November, Alexander Horrolt took over the management of Goldbach Audience. On January 1, 2012, Christian Zweifel, a long-standing employee, will take over as Sales Director TV.

Christian Zweifel joined Goldbach Media, formerly IP Multimedia (Switzerland), over 13 years ago, according to a press release issued on Friday. Even before his move, he worked in sales at OFA/Publicitas Zurich. Over the past 13 years at Goldbach Media, he has worked in various sales departments with the corresponding products. Starting with the marketing of Radio Z and the later development of the national placement of radio advertising, he soon switched to the rapidly growing TV unit.

In his new role as Sales Director TV, Christian Zweifel will lead a team of five and be responsible for a broad product portfolio, according to the statement. This includes the channels Cartoon Network, Comedy Central, Kabel eins, MTV, Nickelodeon, Pro Sieben, Schweizer Sportfernsehen SSF, Sat.1, Teleclub Sport, TVM3 and twelve regional channels.
 

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