Fiber optic marketing: Swisscom enters into partnerships
Swisscom has agreed to collaborate with four partners on the marketing of fiber-optic services. As a first step, the Internet service providers VTX, Green, Netstream, and Init7 will test Swisscom’s newly built fiber-optic infrastructure and offer their own services to residential customers and SMEs.
Swisscom has agreed to cooperate with four partners in the marketing of fiber-optic services. Internet service providers VTX, Green, Netstream and Init7 are initially testing Swisscom's newly constructed fiber optic infrastructure and offering their own services to private customers and SMEs, as detailed in a press release issued on Thursday. The partners are free to design their own end customer and resale offers.
In the pilot phase, which will start at the beginning of March 2009 and will lead to a commercial offer in autumn 2009, the offer will focus on the areas in Zurich, Basel and Geneva that already have fiber optic lines, according to a press release issued on Thursday. Swisscom plans to supply around 100,000 households with fiber optic connections by the end of 2009.
In the pilot phase, which will start at the beginning of March 2009 and will lead to a commercial offer in autumn 2009, the offer will focus on the areas in Zurich, Basel and Geneva that already have fiber optic lines, according to a press release issued on Thursday. Swisscom plans to supply around 100,000 households with fiber optic connections by the end of 2009.
