Gamehotel announces congress on interactive entertainment
The international event series Gamehotel has been focusing on the economic, social and cultural influence of interactive entertainment since 2003. After editions in Paris and California, the Gamehotel Congress is now making its third stop in Zurich on October 24.
The international event series Gamehotel has been focusing on the economic, social and cultural influence of interactive entertainment since 2003. After editions in Paris and California, the Gamehotel Congress is now making its third stop in Zurich on October 24.
This year's congress will be held under the title "Chefsache Games", as Gamehotel announced in a press release on Friday. At the same time, a show will take place, at which game makers from the USA, Japan and Europe will be guests, according to the press release.
At the Congress on Games, Media and Marketing, international speakers will present how game mechanics and design principles from video games are changing the media, brands and services of the future.
The program will be framed by the two Americans Gabe Zichermann and Chris Hecker. Zichermann will open the congress with a presentation on how consumers deal with brands, media, services and products. As a concluding event, Hecker will focus on users who will increasingly help to shape products, media offerings and brands in the future.
This year's congress will be held under the title "Chefsache Games", as Gamehotel announced in a press release on Friday. At the same time, a show will take place, at which game makers from the USA, Japan and Europe will be guests, according to the press release.
At the Congress on Games, Media and Marketing, international speakers will present how game mechanics and design principles from video games are changing the media, brands and services of the future.
The program will be framed by the two Americans Gabe Zichermann and Chris Hecker. Zichermann will open the congress with a presentation on how consumers deal with brands, media, services and products. As a concluding event, Hecker will focus on users who will increasingly help to shape products, media offerings and brands in the future.
