Frame Eleven realizes cinema trailer for Publicitas Cinecom

Following the launch of Publicitas’s new brand identity, the Publicitas Cinecom movie trailer is now also getting a makeover. It serves as an advertising break in movie theaters or as the opening segment of the marketing agency’s ad block.

 Following the introduction of the new Publicitas brand identity, the Publicitas Cinecom cinema trailer is now also getting a new look. In cinemas, it serves as an advertising highlight or as an introduction to the marketer's advertising block. The spot now has a new name and a new look and feel. It was produced by the Zurich-based company Frame Eleven. The 3D animation in high definition consists of two modules, namely the trailer and the ending story. The latter can be adapted to the current feature films. Publigroupe subsidiary Publicitas Cinecom markets audiovisual advertising, including in almost 500 cinemas and at 40 open-air events in Switzerland. In addition to traditional cinema and TV advertising, it also offers promotions and events for the Swiss movie-going public.
Watch spot

Responsible at Publicitas Cinecom:
Michael Schaefer (Head of Marketing Services Publicitas), Jean-Claude Bruhin (Head of Cinema). Production: frame eleven AG, Zurich. Sound: Jingle Jungle, Zurich.

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