Focus appears in a new look
With the current Focus issue 4/2010, the news magazine has evolved both in terms of content and appearance.
According to the press release, the starting point for the measures was the so-called "Initiative Z": in spring 2009, the editors-in-chief of Focus set up three internal working groups to work on the further development of the magazine across all departments. Initial ideas from these concepts have already been continuously implemented in the magazine over the past few months. The magazine is now being launched on the market with a complete overhaul.
The news magazine demonstrates the strengths of print with increased background reporting and in-depth analysis, the press release continues. As a navigator through the flood of information, Focus classifies and evaluates facts. The editorial focus will be more clearly on politics and business. Core competencies will be expanded: From now on, the topic of medicine will have its own pages every week. A reader debate will promote cross-media dialog. The new sections "Deciphered", "Good question" and "Self-experiment" will offer surprising insights.
Visually, the magazine is fresher, more generous and clearer with a more emotional visual language and targeted infographics. A new page layout allows for an improved reading flow.
The news magazine demonstrates the strengths of print with increased background reporting and in-depth analysis, the press release continues. As a navigator through the flood of information, Focus classifies and evaluates facts. The editorial focus will be more clearly on politics and business. Core competencies will be expanded: From now on, the topic of medicine will have its own pages every week. A reader debate will promote cross-media dialog. The new sections "Deciphered", "Good question" and "Self-experiment" will offer surprising insights.
Visually, the magazine is fresher, more generous and clearer with a more emotional visual language and targeted infographics. A new page layout allows for an improved reading flow.
