Experts say: "Benissimo" has had its day
From the fall, the 16-year-old SF Saturday evening show "Benissimo" will be refreshed with a new decor. Experts told Blick am Abend that this could no longer help the show.
From the fall, the 16-year-old SF Saturday evening show "Benissimo" will be refreshed with a new decor. Experts told Blick am Abend that this could no longer help the show.
The big SF show "Benissimo" is getting on in years. For 16 years now, presenter Beni Thurnheer has been looking for winners of millions in his lottery show. The audience has halved compared to the early days: While there were always more than a million viewers in the nineties, today an average of 550,000 people tune in. Beni is particularly lacking in young viewers. Only around 9,300 viewers are between 15 and 24 years old.
Professionals know why: "Today, only entertainment shows with a competitive character still work," Kurt Felix told Pendlerblatt. Roger Schawinski even said that SF should be grateful that the concept with a single idea - winning millions - had lasted so long. A line should now be drawn. A new décor would achieve nothing, Schawinski continued.
The big SF show "Benissimo" is getting on in years. For 16 years now, presenter Beni Thurnheer has been looking for winners of millions in his lottery show. The audience has halved compared to the early days: While there were always more than a million viewers in the nineties, today an average of 550,000 people tune in. Beni is particularly lacking in young viewers. Only around 9,300 viewers are between 15 and 24 years old.
Professionals know why: "Today, only entertainment shows with a competitive character still work," Kurt Felix told Pendlerblatt. Roger Schawinski even said that SF should be grateful that the concept with a single idea - winning millions - had lasted so long. A line should now be drawn. A new décor would achieve nothing, Schawinski continued.
