Event. becomes magazine of Schweizer Illustrierte - Christoph Soltmannowski new Editor-in-Chief
The events and leisure magazine *Event.*, launched by Ticketcorner, will be published as a magazine of *Schweizer Illustrierte* starting with the September issue, which comes out today, Monday. The new editor-in-chief is Christoph Soltmannowski.
Event., the Swiss event and leisure magazine with the highest circulation of 235,000 copies, is now the official magazine of Schweizer Illustrierte. Launched almost three years ago as a customer magazine of Ticketcorner under the name "more," Event. is now positioning itself as an independent magazine with even more comprehensive editorial added value, according to a statement.
Ten times a year, Event. reaches all 185,000 subscribers of Schweizer Illustrierte. Ticketcorner continues to act as presenting partner for Event., sending the magazine to the members of its Member Club and displaying it at its advance booking offices. As before, the leading Swiss event organizer Good News is also involved, providing a share of the advertising acquisition.
As part of this repositioning, there will be a change in the editorial team: Antje Babbe will be succeeded with immediate effect by long-time Ringier employee Christoph Soltmannowski, who helped develop the concept of Event's predecessor magazine "more" back in 2008 and was its editor-in-chief for the first six issues.
