Euro 2008: Swiss watched an average of ten hours of football

 
During the 2008 European Football Championship, the Swiss population spent an average of around ten hours watching football matches. On average, men spent 11.4 hours and women 8.3 hours in front of the screens. 91.6 percent of all Swiss residents watched a live broadcast at least once, according to a survey published by Publica Data on Tuesday. This corresponds to 6.4 million people. For the population in German-speaking Switzerland, SF zwei was the first choice for football matches. On average, 976,000 people watched them here. The matches on ARD, ZDF and ORF1 attracted an average of 118,000, 120,000 and 30,000 viewers respectively from German-speaking Switzerland. With 1.65 million viewers, Switzerland's match against Turkey attracted a record audience. Switzerland's match against the Czech Republic achieved the highest market share on SF zwei with 79.2 percent. This match also had the highest proportion of women.
The local stations were also ahead in French-speaking Switzerland: TSR1 achieved a market share of 55%, TSR2 42.9%. The French stations TF1 and M6 achieved 11.8% and 9.6% respectively. According to Publica Data, the match between Germany and Spain was the biggest viewer hit on TSR1, and Switzerland and Turkey on TSR2. Viewers in Ticino also preferred home television: TSI2's market share amounted to 39 percent. RAI1 and RAI2 averaged 13.9 and 5.3 percent respectively.