Elle Décoration ensures beautiful living in Romania
Edipresse AS Romania, a joint venture between Edipresse and Axel Springer, is launching the home decor magazine *Elle Décoration* in Romania.
Edipresse AS Romania launches the home decor magazine Elle Décoration. The Romanian version of the monthly magazine, which was first launched in France in 1987, is published under license from Hachette Filipacchi Medias. This is the 23rd issue of Elle Décoration. The magazine is described by the publisher Edipresse AS Romania, a joint venture between Edipresse and Axel Springer, as the number one style magazine for a beautiful home. It aims to show its readers how to furnish their homes in a trendy and stylish way. According to the publisher, the majority of readers are between 25 and 49 years old, better educated, live in cities and have a good income. The first issue of the Romanian Elle Décoration will be published in September with a circulation of 25,000 copies. The editor-in-chief is Ileana Raducanu, who has been working for the Edipresse Group for seven years. The magazine will be publicized with a three-month advertising campaign. The Edipresse Group is headquartered in Lausanne and publishes over 160 newspapers and magazines in 18 countries including Switzerland, Spain, Portugal, Poland, Ukraine, Russia, Romania and China.
