Edipresse with good half-year figures
Edipresse Groupe, a publishing house based in western Switzerland, has grown successfully in the first half of the year. Its strategy of launching new titles in Switzerland and abroad has paid off.
The western Swiss publishing house Edipresse Groupe grew successfully in the first half of the year. The strategy of launching new titles in Switzerland and abroad has paid off. The figures reported by Edipresse on Thursday confirm this: At CHF 444,437,000, the Group's total turnover is up 0.5 percent on the previous year. The operating result before depreciation even climbed by 43 percent to 40,193,000 francs. The increase in the net result is slightly lower due to tax and a value adjustment: by 2.4 percent to 11,199,000 francs. According to Edipresse, the main reason for the good result is worthwhile new launches in Switzerland and abroad.
The free newspaper Le Matin Bleu, launched in October 2005, positioned itself as the market leader right from the start (see
). The most successful free newspaper continues to grow rapidly: it has currently reached a circulation of CHF 150,000 and has exceeded its advertising revenue targets. In the domestic market, Edipresse also implemented its strategy of centralizing newspaper printing and acquired a stake in the Swiss Printers Group (see ). Commitment in the East strengthened, expansion into AsiaEastern Europe in particular is proving to be a favorable environment for Edipresse's international business. Together with its Russian subsidiary, the publishing house in western Switzerland was able to increase its sales of existing titles and launch new titles.
to expand its leading position in the magazine market, which is why this strategy is being consistently pursued (see ). Developments in Spain and Portugal, where the weakening magazine market is currently forcing the publishing group to undertake cost-intensive restructuring measures, were less encouraging. Meanwhile, in Hong Kong, Edipresse acquired Communication Management Limited, which operates in seven Asian countries, and is thus aiming for the world's most economically dynamic markets.
The free newspaper Le Matin Bleu, launched in October 2005, positioned itself as the market leader right from the start (see
). The most successful free newspaper continues to grow rapidly: it has currently reached a circulation of CHF 150,000 and has exceeded its advertising revenue targets. In the domestic market, Edipresse also implemented its strategy of centralizing newspaper printing and acquired a stake in the Swiss Printers Group (see ). Commitment in the East strengthened, expansion into AsiaEastern Europe in particular is proving to be a favorable environment for Edipresse's international business. Together with its Russian subsidiary, the publishing house in western Switzerland was able to increase its sales of existing titles and launch new titles.
to expand its leading position in the magazine market, which is why this strategy is being consistently pursued (see ). Developments in Spain and Portugal, where the weakening magazine market is currently forcing the publishing group to undertake cost-intensive restructuring measures, were less encouraging. Meanwhile, in Hong Kong, Edipresse acquired Communication Management Limited, which operates in seven Asian countries, and is thus aiming for the world's most economically dynamic markets.
