German-language edition of Maxim with a new look

The German-language edition of Maxim, which is published by Zurich-based Posh Media, will be one of the first Maxim editions worldwide to be published in a new design and with a new content structure from the August issue onwards.

Maxim, the world's largest men's lifestyle magazine with headquarters in New York, is launching a global redesign. This includes an increased focus on lifestyle, fashion, luxury and close collaboration with Hollywood stars and film studios. The German-language edition of Maxim, which is published in Zurich by Posh Media, is one of the first editions worldwide to switch to the new look. The cover of the first German-language edition of Maxim to be published in the new design features top model Irina Shayk, who can soon be seen in the movie "Hercules". Cristiano Ronaldo's girlfriend is joined by the two Swiss models Maura Waller and Thamara Weiss.

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The Swiss edition of Maxim also has its own, significantly expanded event section with international and national content produced in-house. For example, the polo tournament of the Legacy Polo Club in Switzerland and the Ultra Festival in Croatia will appear in the August issue. The "Maxim Hot 100" event will take place this year on September 20, 2014 in Zurich at the "Aura" location. According to the press release, it will be "a showcase of the most beautiful Swiss women, with a few surprises of course". The list of the most beautiful Swiss women will be published in the October 2014 issue.

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