German tabloid Bild plans TV channel
The German tabloid *Bild*, a subsidiary of Axel Springer, plans to launch its own television channel. The channel is scheduled to go on the air before the federal election in September.
The core will be a live program of up to six hours daily, starting in the morning, primarily with news and current affairs, the Berlin-based media group explained on Monday. The program will be supplemented with documentaries, reports and other formats. "The focus will be on politics, sports, VIP, crime and service topics, among others." The new TV station is to operate under the channel brand Image be freely receivable via cable, satellite and IPTV (Internet television), among others.
Before that, the Berlin-Brandenburg state media authority still has to issue a broadcasting license. Produced Image According to the report, this will result from a new TV unit in WeltN24 GmbH, in which Axel Springer will in future carry out TV activities for the broadcasters World, Image and N24Docu bundles.
The content for the live track comes from the Image-editorial staff. "We want to make television that doesn't lecture people, but shows what is," explained Bild editor-in-chief Julian Reichelt. To this end, 500 Image-reporters nationwide in action.
The managing directors responsible for WeltN24 GmbH are Frank Hoffmann, who is chairman of the TV unit, and Claus Strunz, who is also the station's head of programming. Image will. "Our claim is: Whenever something happens that moves our viewers, it is Image live," said Strunz, who is also Managing Director TV/Video at Axel Springer and a member of the Image-chief editor. (SDA)
