The Social Media Award enters the final
There were 37 campaigns to choose from for the first edition of the Social Media Award. The three most popular campaigns have now made it to the final and are fighting for victory. Voting is still open until Wednesday, August 31, 2011.
For the first time this year, the best social media campaign in Switzerland will be honored. The Social Media Award, sponsored by News Aktuell, honors cross-media campaigns that have a clear focus on social media. Starting in April, the favorite campaigns could be submitted for voting via Facebook. Out of a total of 46 proposals, 37 met the criteria and were admitted to the vote. By August 15, a total of 5,654 votes had been received for the individual campaigns. The three with the most votes have now been nominated for the final selection: Mywisschocolate.ch, the "J.S. Bach Foundation 'Bach lebt'" and Deindeal.ch are competing for the Social Media award. Until August 31, the social media community now has the opportunity to vote via Voting to determine the winner:
The campaigns by Dealkompass.ch, Tally Weijl, Pro Infirmis, V-Zug, Translation-Probst (Professor Tell), Sika Experience and 150 years of Mammut also made it into the top ten.
The award ceremony will take place together with the presentation of the 7th Award Corporate Communications on September 22 in Zurich.
