Davos Klosters launches "Newsroom"
The tourism destination Davos Klosters relies on a newsroom that combines all important information from the website with posts on the social media platforms.
According to the press release, the newsroom brings together the "outlets" of Davos Klosters - namely Facebook, Twitter, YouTube and Flickr - with the latest information from the website, such as news, media texts, events, livecams and weather. It is intended to function as an interface between the destination's website and the content that users publish about Davos Klosters on the social media portals. Users can find detailed information on offers, experiences and services on the Davos and Klosters websites. In the tourism industry, newsrooms have so far mainly been offered by American destinations. According to the press release, Davos Klosters has realized the first newsroom of a Swiss tourism destination in collaboration with the Spot Werbung agency.
