Christoph Bauer becomes Managing Director for the cash platform

Ringier announced the new Managing Director for the Cash platform on Wednesday: Dr. Christoph Bauer (35) is the new person responsible for the media network of Cash, Cash daily, Cash TV and Cash-Online. He manages all of the platform's commercial activities, markets the media network and is constantly developing it further. In addition to Dirk Schütz, who has editorial responsibility, he reports directly to Thomas Trüb, Head of Group Business Media. Bauer studied business administration in the USA and later worked as Managing Director of Bertelsmann-Springer B2B trade journals. From 2001, he was responsible for marketing at the Neue Zürcher Zeitung as Head of Marketing and since April 2006 as Head of Advertising Market. Last year, he wrote a dissertation on the topic of "The daily newspaper business model in the Internet context".