CH Media and Audienzz expand strategic partnership
The new Swiss media company CH Media and the digital marketing firm Audienzz are expanding their partnership. Starting in January 2019, Audienzz will not only market the reach of CH Media’s news portals nationwide, as it has done until now, but also all titles in CH Media’s national digital advertising inventory.
In addition to news platforms such as Aargauerzeitung.ch, Bzbasel.ch, Tagblatt.ch and Luzernerzeitung.ch, this now also includes radio platforms such as Radio24.ch or Argovia.ch, as well as the special interest portals Swissmom.ch or Wildeisen.ch.
At the same time, CH Media is expanding digital marketing for regional and local customers in central and eastern Switzerland. Marketing of TV sites such as Telezueri.ch or TV24.ch, as well as other moving image content, continues to be the responsibility of Goldbach (national) and the marketer Belcom (regional). All marketing activities are the responsibility of Marco Beccarelli, Head of Digital Advertising on the CH Media side.
According to a statement, this strategic partnership will offer CH Media and Audienzz advertising customers various advantages - including simplified and faster booking on all platforms of the CH Media and Audienzz networks, fast and optimally targeted delivery, and transparent reporting.
