Burda focuses on IP-TV with celebrity factor
The first daily show is set to premiere in September and will be called „StarStyleTV.“ Collien Fernandes will host the show.
The German Burda People Group, which operates under
Bunte magazine, among others, is planning its own formats in the
IP-TV. As the head of the group, Philipp Welte, told the newspaper
Die Welt said the first daily broadcast is scheduled to start in September
and called "StarStyleTV". It focuses on stars and entertainment
and is presented by Collien Fernandes. According to Welte, the project is
tailored to young people whose basic media are cell phones and computers
are. The Burda People Group wants to bring its brands into the digital world.
world. Across all media, the company intends to continue
entertainment.
Bunte magazine, among others, is planning its own formats in the
IP-TV. As the head of the group, Philipp Welte, told the newspaper
Die Welt said the first daily broadcast is scheduled to start in September
and called "StarStyleTV". It focuses on stars and entertainment
and is presented by Collien Fernandes. According to Welte, the project is
tailored to young people whose basic media are cell phones and computers
are. The Burda People Group wants to bring its brands into the digital world.
world. Across all media, the company intends to continue
entertainment.
