Bluewin TV launches on November 1
Bluewin TV, which offers television via a phone line, is gearing up for the holiday shopping season. Cablecom welcomes the new competitor to the Swiss television market. The competition in the digital television sector is on.
Television via telephone connection is in the starting blocks for the Christmas business. Cablecom welcomes the new competition on the Swiss television market. The competition for digital television has begun. With Bluewin TV, Swisscom is pursuing the "triple screen" vision. Television can be received via television set, computer and cell phone. Bluewin TV works without a cable network connection and requires a broadband Internet connection and the Bluewin TV box, which is connected to the modem. Anyone who can already receive VDSL technology can watch one program and record another at the same time.
Swisscom wants to change TV consumption Bluewin TV is the beginning of a technological development that will change TV consumption. This is what Swisscom confidently writes in a press release. Not only is Swisscom now also a distributor of TV and film content, it also sees itself in the role of actively supporting an innovation push in digital television. Bluewin TV should also inspire users with its program diversity and intelligent tools. In addition to the 100 regional, national and international TV channels and 70 radio channels, live sports events are available on demand and over 500 films are available in the video-on-demand store for a small fee. There is also an electronic program guide, a live pause function and programming options for programmes via remote control, cell phone or the Internet. The Bluewin TV box can also record 100 hours of programs.
The price war has begun Bluewin TV costs CHF 29.90 for the basic package - that's CHF 10 less than cable TV costs consumers today. However, installation (CHF 95) and the cost of the broadband Internet connection must be added to this. Additional voice packages cost CHF 5.50 each. If you want to watch live sports events, you pay an additional CHF 1 per event or need the Teleclub sports add-on package. If you want to avoid the video store and watch a movie via video-on-demand, you pay CHF 3.50 or CHF 2.50 for documentaries.
The comparison service Comparis also came forward immediately with a price comparison. Overall, the Bluewin TV offer comes to over CHF 60 per month if the costs for the telephone connection and the ADSL connection are taken into account. However, with 100 channels, Bluewin TV also offers more than Cablecom with 40 channels. Cablecom's basic offer costs CHF 21 per month (included in the additional rental costs for many). CHF 25 is added for a further 140 channels.
Accessibility not guaranteed Swisscom is continuing to expand its access network, the statement continues. Nevertheless, Bluewin TV is struggling with technical limits: Only 75 percent or 2.3 million households are connected for reception. 65 percent already have access to VDSL technology. Those customers. Those who are not yet connected to VDSL will receive a discount of CHF 3 on the basic price of Bluewin TV.
Cablecom welcomes its competitor No sooner had Swisscom announced the launch on Tuesday morning than Cablecom responded with a communiqué. It welcomes telephone television, which Swisscom had already announced in 2003, on the demanding Swiss market. It has been offering television for 40 years and will soon be redesigning its offering. It is the market leader and was the first to launch digital television in 1999. Cablecom is currently still in negotiations with the price watchdog. However, it is not commenting on the ongoing talks. Cablecom could not refrain from taking a swipe at its new competitor: it offers several products for different target groups, all of which can be installed without the help of a technician.
Swisscom wants to change TV consumption Bluewin TV is the beginning of a technological development that will change TV consumption. This is what Swisscom confidently writes in a press release. Not only is Swisscom now also a distributor of TV and film content, it also sees itself in the role of actively supporting an innovation push in digital television. Bluewin TV should also inspire users with its program diversity and intelligent tools. In addition to the 100 regional, national and international TV channels and 70 radio channels, live sports events are available on demand and over 500 films are available in the video-on-demand store for a small fee. There is also an electronic program guide, a live pause function and programming options for programmes via remote control, cell phone or the Internet. The Bluewin TV box can also record 100 hours of programs.
The price war has begun Bluewin TV costs CHF 29.90 for the basic package - that's CHF 10 less than cable TV costs consumers today. However, installation (CHF 95) and the cost of the broadband Internet connection must be added to this. Additional voice packages cost CHF 5.50 each. If you want to watch live sports events, you pay an additional CHF 1 per event or need the Teleclub sports add-on package. If you want to avoid the video store and watch a movie via video-on-demand, you pay CHF 3.50 or CHF 2.50 for documentaries.
The comparison service Comparis also came forward immediately with a price comparison. Overall, the Bluewin TV offer comes to over CHF 60 per month if the costs for the telephone connection and the ADSL connection are taken into account. However, with 100 channels, Bluewin TV also offers more than Cablecom with 40 channels. Cablecom's basic offer costs CHF 21 per month (included in the additional rental costs for many). CHF 25 is added for a further 140 channels.
Accessibility not guaranteed Swisscom is continuing to expand its access network, the statement continues. Nevertheless, Bluewin TV is struggling with technical limits: Only 75 percent or 2.3 million households are connected for reception. 65 percent already have access to VDSL technology. Those customers. Those who are not yet connected to VDSL will receive a discount of CHF 3 on the basic price of Bluewin TV.
Cablecom welcomes its competitor No sooner had Swisscom announced the launch on Tuesday morning than Cablecom responded with a communiqué. It welcomes telephone television, which Swisscom had already announced in 2003, on the demanding Swiss market. It has been offering television for 40 years and will soon be redesigning its offering. It is the market leader and was the first to launch digital television in 1999. Cablecom is currently still in negotiations with the price watchdog. However, it is not commenting on the ongoing talks. Cablecom could not refrain from taking a swipe at its new competitor: it offers several products for different target groups, all of which can be installed without the help of a technician.
