Blickamabend.ch: First user figures known
In December 2013, Blick am Abend launched its own online channel. By July 2014, the platform was already reaching over 800,000 unique users, according to Net-Metrix. The company’s headquarters on Dufourstrasse is pleased with the results.
For the first time, the independent industry organization Net-Metrix has published official Internet usage figures for the online portal Blickamabend.ch published. In July 2014, the Blickamabend.ch website was accessed by 816,000 different devices (unique clients). The number of visits amounted to 2,406,355 and a total of 13,528,294 page impressions (PIs) were generated. Blick am Abend editor-in-chief Peter Röthlisberger: "We are very proud of these figures. We have tried something new with listicles and native ads, which has obviously been very well received by Internet users. In addition, the combination of Blick am Abend and social media works extremely well. We use the resources of the newsroom and the power of Facebook and Twitter."
Blick am Abend launched its additional online channel in December 2013 with the aim of presenting news and entertainment in an attractive, visually powerful and interactive way (Werbewoche.ch reported). The strong Blick am Abend brand has thus also been successfully established online, according to a press release. The online news portal Blick.ch achieved 4,065,000 unique clients, 60,725,542 visits and 879,234,410 page impressions in the same survey period (July).
