A look into the future on RadioDay08
At this year's RadioDay, the future of the Swiss radio landscape will be the focus of discussion. Led by Pierre C. Meier, editor-in-chief of *Werbewoche*, Swiss radio advertisers will present their visions.
This year's RadioDay will focus on the future of the Swiss radio landscape. Illustrious guests have been invited. The head of the Federal Department of the Environment, Transport, Energy and Communications (DETEC), Federal Councillor Moritz Leuenberger, will make an appearance in front of the entire Swiss radio industry at the World Trade Center in Zurich. Under the title "Quality is measurable", he will explain to the radio producers in attendance how quality can be measured and why it is of the utmost importance.
Swiss radio advertisers will present their visions under the direction of the editor-in-chief of Werbewoche, Pierre C. Meier. Discussions on the future of digital radio and media convergence are also on the agenda. The day will end with an awards ceremony: the radio station that has recorded the most significant increase in listeners will be awarded the "Radio of the Year" label at the industry event. This will be followed by an aperitif to celebrate the 25th anniversary of Swiss private radio.
RadioDay08 will take place on September 11 at the World Trade Center in Zurich.
Swiss radio advertisers will present their visions under the direction of the editor-in-chief of Werbewoche, Pierre C. Meier. Discussions on the future of digital radio and media convergence are also on the agenda. The day will end with an awards ceremony: the radio station that has recorded the most significant increase in listeners will be awarded the "Radio of the Year" label at the industry event. This will be followed by an aperitif to celebrate the 25th anniversary of Swiss private radio.
RadioDay08 will take place on September 11 at the World Trade Center in Zurich.
