Blick.ch: Joint website for all Blick titles

As part of a strategy to focus on the main brand, all Blick titles will be published on Blick.ch starting April 1. At the same time, the portal’s design and navigation have been revamped.

In line with the one-brand strategy, the news of the publications Blick, Sonntagsblick and Blick am Abend will be published on Blick.ch from April 1, 2009. Ringier thus intends to position Blick.ch as the online channel for all Blick titles. The content of the current print editions can be viewed via the logos of the three print titles.
At the same time, the visual design and navigation of the site have been gently revised so that the portal offers the user "a fresher, tidier impression and simplified navigation with new sections", as Ringier writes. At the same time, new products for the advertising market have been introduced.
A print campaign will focus on these changes from April 1, 2009.

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