Image expands label "Page*1Girl"
Starting July 17, the German tabloid *Bild* will expand its «Seite*1Girl» label—which was launched in September 2005—to include boots and a jeans collection.
From July 17, the German tabloid Bild is expanding its "Seite*1Girl" label, which was launched in September 2005, to include boots and a jeans collection. The label was launched with a lingerie collection, which will continue to be available. Other products such as textiles, accessories and cosmetics are to follow. The label will be sold throughout Germany via C&A stores, the Axel Springer publishing house announced in a press release on Sunday. Bild is accompanying the new products with a wide-reaching print and outdoor advertising campaign.
