Berner Zeitung launches dishwasher blog
The newspaper's business editorial team wants to find out whether the American cliché of unlimited social mobility also applies to Switzerland. Two young entrepreneurs from Bern are embarking on the journey from dishwasher to millionaire with a start-up, and the newspaper is accompanying them.
The newspaper's business editorial team wants to find out whether the American cliché of unlimited social mobility also applies to Switzerland. Two young entrepreneurs from Bern are embarking on the journey from dishwasher to millionaire with a start-up, and the newspaper is accompanying them.
The start-up is a catering service for discerning customers that will commence operations in the first half of 2007. Every three weeks, the Berner Zeitung (BZ) will report on developments in the young company. In between, the dishwashers Reto Wampfler and Daniela Perito run their own weblog, in which the young entrepreneurs report on the joys and sorrows of budding millionaires, according to the BZ media information. The dishwasher blog is the latest addition to Espace Medien's steadily growing family of weblogs.
The start-up is a catering service for discerning customers that will commence operations in the first half of 2007. Every three weeks, the Berner Zeitung (BZ) will report on developments in the young company. In between, the dishwashers Reto Wampfler and Daniela Perito run their own weblog, in which the young entrepreneurs report on the joys and sorrows of budding millionaires, according to the BZ media information. The dishwasher blog is the latest addition to Espace Medien's steadily growing family of weblogs.
