Berner Kulturagenda joins the Kultur+ media pool

There is a new alliance in the Swiss advertising market: the monthly cultural magazines ProgrammZeitung (Basel), Kulturmagazin (Lucerne) and Saiten (St.Gallen) have been working together for five years in the advertising sector. Another partner, Berner Kulturagenda, is now joining the pool. As the association announced on Monday, they are now operating together under the name "Medienpool Kultur+". According to its own information, the pool reaches 160,000 people with a total circulation of 81,000 copies. The Berner Kulturagenda alone accounts for 65,000 copies of this, which is enclosed with the daily newspapers Berner Zeitung and Der Bund in the Bern region.