There is a change in responsibilities at Mediati Marketing
The Mediati Marketing agency, which belongs to Gruppo Corriere del Ticino, is announcing personnel changes: Francesco Parisi will focus on special projects, Laura Rossinelli will become the new sales manager for the Italian-speaking Swiss market and head the sales team.
In view of the dynamic changes in the media market, the Corriere del Ticino Group has developed new solutions to better serve its business customers. In this context, Francesco Parisi will devote himself exclusively to the media group's special projects in future. He will retain his responsibility for the national and Italian market and serve as a link between the agencies and the clientele.
Parisi, who has worked for the Group for almost 15 years, brings extensive experience in developing this type of project into an important cornerstone of the future business model. In his new role, he will act as an independent consultant in exclusive collaboration with the Group's publishing division.
As of February 2024, Laura Rossinelli will also take on the role of Sales Manager with direct responsibility for the Italian-speaking Swiss market. She will also lead the sales team and be supported by Daniele Longhi as Head of Operations. Both will report directly to Group CEO Alessandro Colombi.