Basellandschaftliche Zeitung hopes for fair competition

From now on, the Basellandschaftliche Zeitung (bz) in Liestal will regularly inform its readers about what they can expect from September 16. This was announced by bz publisher Mathis Lüdin in a one-column announcement in his newspaper on Wednesday. The cooperation between the bz and the MittellandZeitung (MZ) starts on September 16 (see Basellandschaftliche Zeitung cooperates with Aargauer Zeitung). Lüdin wants to prepare his readership for the "new features and innovations" and let them share in his "anticipation of the new bz", as he writes. Lüdin describes the cooperation with MZ as a "new era in the 174-year history" of the bz and it starts under the motto "Your bz - and even more". Thanks to MZ, the bz will be able to offer its readers more material in the areas of domestic, foreign, business, sport, culture and special interest and "use the resources freed up for regional reporting". The most important goal is "to maintain an independent journalistic voice for the Basel region" and "a piece of press diversity", the publisher continues. "He is somewhat surprised by the reactions of "our overpowering competitor" Basler Zeitung. At the same time, Lüdin emphasizes that the bz is facing up to the competition, "which will hopefully be conducted with fair means".

Markus Knöpfli