Axel Springer launches new daily newspaper in Poland
Axel Springer AG's Polish subsidiary, Axel Springer Polska, will launch the national daily newspaper *Dziennik* in Poland on April 18, 2006.
The Polish subsidiary of Axel Springer AG, Axel Springer Polska, is launching a new national daily newspaper in Poland on April 18, 2006. Dziennik (Daily Newspaper) has its editorial office in Warsaw and is a modern quality newspaper, the company announced in a press release. The title is aimed at a young readership that is equally interested in Polish, European and international topics. Various topic-specific supplements complement the newspaper, which will be published from Monday to Saturday in tabloid format with a circulation of 150,000 copies. The launch of Dziennik will be supported by a nationwide image campaign.Axel Springer has been active in Poland since 1993. In addition to the tabloid Fakt, which today is Poland's largest daily newspaper with a paid circulation of around 520,000 copies, Axel Springer Polska also publishes various magazines.
