Aust's media project "The Week" on the brink of collapse
Stefan Aust's media project «Die Woche» appears to be on the verge of being shut down. The publishing giants Springer and WAZ no longer wish to support the costly magazine project.
The two potential shareholders of the magazine have jointly announced for the first time that they will not be pursuing the project in the current economic environment. This was reported by Focus.de on Friday. The Sunday magazine "Die Woche" would possibly have hit the publisher's own advertising business of the two Sunday magazines "Bild am Sonntag" and "Welt am Sonntag". According to estimates by industry experts, the project would have required an initial investment of well over 50 million euros.
