Adwave becomes Romandie Network
Adwave, which operates in the Swiss online advertising market, is changing its company name to Romandie Network. This name change takes effect today, Friday, and is intended to facilitate a clearly structured and unified corporate strategy.
Romandie Network operates a public advertising platform consisting of displays, videos, online and mobile advertising spaces on Romandie.com, as well as a select portfolio of partner websites, according to the release. The company also offers several thematic offerings, such as Romandie Power Pool, Romandie News Pool and Romandie Finance Pool. These offers are developed in collaboration with Anabis.ch, Autoscout24.ch, Immoscout24.ch, Lefigaro.fr, Lemonde.fr and L'agefi.com, among others.
In parallel with these offerings, the new Romandie ad Network product will soon be launched. This new network will make it possible to link French-speaking publishers.
Romandie Network remains a 100 percent subsidiary of Virtual Network.
