Auction channel Arena changes its name
By March 31, the Munich-based operator of the TV channel Arena, which specializes in auctions, will rename its brand and make way for the new soccer channel of the same name, „Arena Bundesliga.“.
Until March 31, the Munich-based operator
of the TV channel Arena, which specializes in auctions, has
and the new soccer channel of the same name, "Arena
Bundesliga" to have free rein. The quick name agreement came about
according to information from Die Welt, because the TV service provider Plazamedia
both as a shareholder of the Arena sales channel and
major producer of the future football channel Arena. The
The auction channel was launched in September 2005 and is broadcast via Astra
aired.
of the TV channel Arena, which specializes in auctions, has
and the new soccer channel of the same name, "Arena
Bundesliga" to have free rein. The quick name agreement came about
according to information from Die Welt, because the TV service provider Plazamedia
both as a shareholder of the Arena sales channel and
major producer of the future football channel Arena. The
The auction channel was launched in September 2005 and is broadcast via Astra
aired.
