APG: Claude Miffon appointed Head of Public Affairs

Affichage Holding has created a new "Public Affairs" position. The Group Executive Board has entrusted Claude Miffon with its management. According to a press release issued on Thursday, the most important tasks of Miffon, who holds a doctorate in law, include maintaining relationships with politicians, associations, institutions and social influence groups. Miffon will also take on national and international project tasks.
Advertising bans and the state's increasing intervention in economic competition have prompted the Affichage Holding Group management to create the new position, the statement continues.
Miffon, a long-standing member of the Executive Board and Head of Procurement at APG, will take up his new position on January 1, 2009.