Two lions for Y&R Switzerland and Y&R Dubai
An international team from the Y&R Group has won two more Silver Lions at Cannes for its client Amag Switzerland and the Audi brand.
In the «Press» category, the campaign «World of quattro»awarded. In the Design category, the campaign posters are on the shortlist. According to a statement from Y&R, the successful collaboration between creatives in Dubai and Switzerland is a fine example of Co-Creation, which brings together the best available resources of the Y&R Group in the client’s best interest—even across national borders. Since the work was submitted by Y&R Dubai, the Lions are credited to the United Arab Emirates.
