ZürichTokio stages the Waidmanns Style
Zurich Tokyo was commissioned by Deindeal.ch to create a video showcasing the new benefits and expanded capabilities of the live-shopping portal. The company chose to feature the «Style-Hunter» commercials.
While stalking in the forest, he is amazed at the different trophies that appear in front of his rifle scope. Naturally, he immediately sets his sights on them and secures his prey in good time. A shot in the bull's eye. The story of the trophy hunter was staged by young Bernese director Rafael Bolliger and atmospherically condensed by Zurich director of photography Filip Zumbrunn.
The three 20-second commercials have been running on all major TV stations since November 12, 2012.
Responsible at Dein Deal: Christian Kauffmann (Chief Marketing Officer), Daniel Aregger (Head of Offline Marketing). Responsible at Zurich Tokyo: Daniel Donati (Creative Direction), Raphael Kunz (Art Direction/Graphics), Thomas Campolongo (Text) Nofri Gaillard (Consulting), Rafael Bolliger (Director), Filip Zumbrunn (Director of Photography), Rosas&Co (Production).
