Last but not least: A sharp turn

The fifth-generation hopeful is set to become a blockbuster for the ailing Opel Group, as we recently saw in the delightfully competent SRF car program "Speedometer" learned. The Opel plant in Bochum was closed at the end of 2014 and 3,000 employees lost their jobs. To prevent the downturn from continuing unchecked, the small car produced since 1982 is now set to provide the urgently needed upturn.

In England, where Opel operates under the name Vauxhall, the advertising campaign for the new flagship has begun. Vauxhall commissioned British sculptor Alex Chinneck to create a work of art inspired by the new Corsa. Chinneck is a celebrity in England and made a name for himself last year with what appears to be a Floating house in Covent Garden to talk about himself.

At London's Southbank Centre, a piece of ripped-out road, including the Corsa, is now causing astonished looks. The curved asphalt holds without any visible help. And the car. The illusion works.

Of course, the piece of tar is supported by an internal steel structure, as the making-of video shows. To make the fake floor blend in with the real one, an exact replica of the original part to be replaced was even taken. Not bad, Mr. Specht. Now the car just has to sell as convincingly. (hae)

Source: Vauxhall.co.uk