Y&R attracts business customers for Sunrise
The telecommunications group TDC Switzerland AG has entrusted the advertising agency Advico Young & Rubicam (AY&R) with the marketing communications for Sunrise Business Solutions.
The telecom group TDC Switzerland AG has entrusted the advertising group Advico Young & Rubicam (AY&R) with the marketing communication for Sunrise Business Solutions. The main task is to link dialog marketing with the further development of the Sunrise brand among business customers. According to the press release, AY&R was already involved in the development of the brand in 1997.
