Xerox rotates violently

Digital Printing At its Innovate event, Xerox demonstrated what the company means by innovation.

Digital printing Xerox Switzerland led
recently held its Innovate event and showcased a whole series of
The color printing and digital printing systems had a very special location.
document management company Xerox for this year's
customer event: Innovate 05 took place in the otherwise not
accessible Formula 1 racing team Sauber in Hinwil. Directly
below the huge wind tunnel, where Formula 1 racing cars usually
aerodynamically optimized, shone for once
Digital printing systems.

Lectures as an encore
The main focus was on the products presented by Xerox,
Workflow solutions and services. The following were the topics of discussion
Lectures: for example, the presentation by the in the field of spatial and color physiology
brain physiologist Erich Chiavi, who gave the audience the opportunity to
about our perception of color: "With black and white
The human brain stores the reproduced information between
5 and 10 percent; in the case of color information, 60 to
70 percent saved." Chiavi therefore gives monochrome and
black-and-white printers have no future: "The world is colorful, why should
we depict them in a reduced form?" Yuji indirectly confirmed this statement
Akiyoshi from Fuji Xerox on the occasion of an on-site
press conference. Akiyoshi explained that the developments in the
monochrome systems were scaled back and Fuji Xerox
increasingly concentrating on color printing.

Office- penetrate the territory of production machines
About the star of the event, the new DocuColor 250 printing system,
informed Dominique Lüscher, National Product Marketing Manager
Office at Xerox Switzerland. He spoke at the new printing system (more
information on the printing system in the box above) from the "big brother" of the
DocuColor 3535, which was successfully launched two years ago.
of the DocuColor 250 shows once again that the so-called
Office printing systems increasingly entering the territory of production machines
advance. This is due to faster machines that
print better quality and, above all, can be used for longer.
use printing units. With the DocuColor 250, Xerox has filled a gap in the market.
between the two areas has been reduced again.

DocuColor 7000 for entry into the production sector
Under the name DocuColor 7000, Xerox launched at the end of August a
presented another new color printing system. The DocuColor 7000, the
print speeds of up to 70 pages/minute, is suitable for
for customers who are looking to enter the market for digital
planning color printing systems or want to increase their print volumes. The
by adding further processing equipment to the production line
expandable high-performance color printer works with a resolution of
2400 x 2400 dpi (data depth 1 bit) and thus addresses the
quality requirements of demanding print professionals. The following are processed
a wide range of different formats (from B5 to SRA3) and types of
substrates (60 to 300 g/m2). The overall system is therefore suitable for
ideally suited for print-on-demand solutions (printing of demand-dependent
print runs), web-to-print applications (browser-controlled output), for
book production (integrated production of
booklets/pocket books) and for personalized marketing documents.
"With the new model, the DocuColor 7000, we are complementing our
portfolio in the Production segment," explains Claudia Stäbler, Business
Manager Production Color at Xerox Switzerland, the introduction of the
printing system. Although the DocuColor 7000 was presented at the Xerox trade fair to the
Xerox introduced the DocuColor iGen3
and above all with the identical, but with 80 pages/minute by
DocuColor 8000 color printing system, which is a good 10 percent faster, two
adequate production systems.

Fast duplex printer
In production at the exhibition was the new
Duplex continuous feed printing system Xerox 495 CF. The printer creates a
maximum print speed of 472 A4 prints/minute in the
Double-sided at a resolution of 600 dpi.
This output is made possible by the simultaneous use of
two print modules. The printer is also only about half the size
like conventional duplex systems. With the new
Cold fusing technology can now be used for continuous printing of a wide
media spectrum, such as plastic labels, labels,
transponders and so on, the back can also be used as a
serve as an advertising medium. In the targeted segment, the mailing, forms and
transaction printing, such systems will probably be in use for a long time to come.
even if black-and-white printing on the Innovate 05 will not last long.
more was predicted for the future.

Jürgen Franck

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