Wunderman: Microsoft partners become Masters of Sales
In the run-up to the launch of the new Windows 8 operating system on 26 October 2012, Wunderman Zurich has implemented the "Master of Sales" program for Microsoft. The aim is to optimally prepare Microsoft partners throughout Western Europe for the sales launch.
The aim of the program is to train partners to become first-class customer advisors and license sellers for Windows 8, the agency said in a statement on Friday. The partners acquire knowledge about the new operating system via an interactive question-and-answer mechanism and are prepared to answer customer questions as "Masters Of Sales" after completing the program. In addition to the prospect of better sales, the competition prizes should also be an incentive for partners to take part in the program. For example, participants could win a Windows 8 app tailored to their company.
Responsible at Microsoft WE: Alex Solomon (Marketing Communication Lead - Western Europe HQ). Responsible at Wunderman Zurich: Thomas Engeli (ECD), Daniel Schranz (AD), Florian Tillmann, Kevin Bloch, Christian Langenegger (text), Sebastian Eppler (graphics), Andreas Punter, Roger Schäffeler (consulting), Philippe Gassmann, Manuel Meier (programming).
