Wirz Corporate wins PR mandate from Vi-Spring
In a competitive pitch, the Zurich-based agency Wirz Corporate has won the PR account for luxury bed manufacturer Vi-Spring. The Wirz subsidiary will represent the British company in the Swiss market.
The Zurich agency Wirz Corporate has won the PR mandate of luxury bed manufacturer Vi-Spring in a competitive presentation. The Wirz subsidiary for corporate communications will be responsible for communications work in the Swiss market, with a focus on media relations and activities surrounding the major European furniture trade fairs, according to a press release issued on Tuesday. The background to winning the mandate is the expansion strategy of the British company Vi-Spring in selected countries on the European mainland.
