Effective live communication

BOOK TIP The book "Liebe Deine Helden: Dramaturgy and Staging of Successful Events" by Axel Gundlach provides many tips for successful events. getAbstract has taken a closer look at it.Dramaturgy, heroes, staging - many managers are quickly overwhelmed by excursions into the artistic world. But good events thrive on such things. That makes it all the more important to get to grips with the subject matter. This book is ideal for this purpose. The reader first learns why events are an important means of communication, learns in a historical excursion that it has never really been possible without them, and is then guided through every tiny detail of this complex communication medium. Whether lighting, reception, speaker, catering, story or venue - nothing is left out. On top of that, the book is superbly written.Because the same thing is often looked at from different angles, repetition is unfortunately bound to occur. In addition, the attention to detail may be essential for some, but for others it is rather tiring. The reader in a hurry should first skim the chapters and then assess which contents are relevant for him. This is no problem thanks to the good structure.A very sound, practical book for event managers, finds getAbstract.getAbstract rating: 8Implementability: 8Innovation level: 6Style: 9Publisher: Springer GablerPublication date: 2013Pages: 305ISBN: 978-3658025489---------------------------------------getAbstract presents summaries of outstanding business books via the Internet. Its mission is to provide managers and executives worldwide with high-caliber, up-to-date business information.