Who's Mcqueen Picture: Viral spot developed for Migros

Who's Mcqueen Picture produced a viral spot for Migros Cooperative Alliance promoting Migros' Quizmania campaign.

"It's allowed to be a bit spookey" - is what they thought when brainstorming for the concept development for this film, according to a press release from Who's Mcqueen Picture. Children playing the new Quizmania in the attic and perhaps diving deeper into the subject matter than initially assumed. Fortunately, everything dissolves in goodwill, because in the end you can see the Quizmaniacs together again happily.

The production was completed in just two weeks, including the conception phase, production, filming and production of the film, and with a lot of heart and soul, according to the press release. In addition to the brilliant idea, the casting of the actors and the location were decisive.
 

http://www.youtube.com/watch?v=utIUi0PozPY

credits

More articles on the topic