Wetalkwithyou: Doof run despite insurance?
Wetalkwithyou implemented an awareness campaign for Comparis on the topic of private liability and household insurance.
A fire breaks out in the kitchen, the child causes water damage while playing in the bathroom or the expensive new bicycle is stolen. Situations that can happen to us all every day and cause very high financial damage due to insufficient insurance coverage.
To raise awareness in dealing with the right private liability and household insurance, the campaign launched by Comparis.ch on July 4, 2016 helps to Doofgelaufen.ch and uses stories about various cases of damage to demonstrate very clearly how those involved can protect and insure themselves better. Visitors are also encouraged to actively exchange experiences and have the chance to win great prizes in a competition.
The idea and implementation of the campaign came from the digital communications agency Wetalkwithyou, supported by Vinc.Ent in the area of communication planning and animation creation, as well as Viznerborel for the visual creation. During the realization, maximum focus was placed on the mobile suitability of the campaign and animations were made accessible for all devices using Cinemagraph technology.
